Together, the ‘Cracking the VfM Code™’ books form a duo. Both books in the duo are focused on the singularly most contentious and enduring topic of debate the industry has seen since its inception: Value for Money … or “VfM”.
‘How to Identify & Deliver Genuine Value for Money’ (Book 1) provides those involved or interested in collaborative contracting with an in-depth, behind-the-scenes appreciation of the rapidly evolving movement that has formed, shifted and re-formed to deliver many of Australasia’s highest-value and most important public infrastructure projects of the past 15 years.
‘Value for Money … Understanding It & Articulating Your Ability to Deliver It’ (Book 2) offers insightful and authoritative mentorship and intelligence on winning high-value, collaborative contracting bids.
The books’ collective insights provide a powerful competitive advantage for any organisation wanting to sharpen its understanding of “VfM”, and to demonstrate – through its bids – its ability to apply that working knowledge to a client’s project. Each book, however, is a fully self-contained, stand-alone production in its own right.
“I found ‘Cracking the VfM Code in Collaborative Contract Bidding’ an extremely insightful guide to developing winning bid strategies. The book provides clear, concise and relevant techniques, and even though it is targeted at large collaborative infrastructure projects I found the basic principles were equally applicable to all types of bids, large or small.
“It provides real practical examples and promotes a free-thinking and project-specific methodology, rather than trying to impose a cookie cutter approach to bid strategy.
“I found the book extremely valuable and recommend it to anyone who wants to enhance their ability to win competitive bids and tenders.”
“Kelly’s ‘Cracking the VfM Code in Collaborative Contract Bidding’ strikes to the core of how to go about winning bids in a highly competitive and often confused market, and additionally, a market laced with cynicism regarding contractor performance. Her insightful and candid explanations provide fundamental wisdom applicable to both Project Owners and Project Contractors.
“She does not profess any short cuts to trying to achieve ‘quick success’, but rather advocates the disciplined application of intelligence and thinking, to get the best results.
“The usefulness of her book goes well beyond being simply applicable to collaborative contracting, but also extends into the management of projects in general.”
Asia Pacific Federation of Project Management
(Former President of the Australian Institute of Project Management)